Discover our most recent advertising campaigns:

Click here to see the advertising campaign in France for August 2002, promoting BIC’s® new writing instruments

Click here to see the advertising campaign in France from June 2nd to June 21st 2003, promoting BIC’s new triple blade shaver, the BIC® Comfort 3.

Click here to view BIC TV advertising campain in Mexico from April to July 2003 promoting the BIC® Comfort Twin shaver.